Technology and Fashion industries need to come together for future of wearable tech

Beecham Research calls for convergence of aesthetics and technology in new video published today: Wearable Technology: Towards Function with Style 4 December 2013: It’s time to bring together fashion designers and stylists with engineers and nanotechnologists if devices such as smart glasses and smart watches are to become objects of desire for the mass market, says Beecham Research. While technology solves problems and enhances our lives, it is aesthetics and brands that create emotions to make objects desirable, explains Saverio Romeo, Principal Analyst at Beecham Research.

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, Technology and Fashion industries need to come together for future of wearable tech